Close long-term collaborations for the first Blokker PR event with influencer and fall campaigns.
SOLUTION
Valuable collaborations with content creators who are authentic and a good fit for Blokker.
BLOKKER
Blokker has long been a familiar face on the shopping streets of the Netherlands. A store to find inspiration and 'browse' everything for in and around the home. They use social media to make the familiar and inspiring Blokker feeling that has been a household name physically for years tangible in the digital domain.
By 2023, Blokker is increasingly collaborating with content creators. Because authenticity and warm contact is very important to Blokker, they organized the very first PR event where they presented the latest autumn trends. For this event, we were able to invite 20 content creators on behalf of Blokker and enter into partnerships to promote the latest autumn trends.
CHALLENGE
Blokker values warm, authentic and long-term collaborations.
So to us the question: 'Which content creators can portay this and can Blokker also build on a long-term cooperation?'
OUR WORK
Our team searched for suitable influencers and not only invited them to the Blokker PR event, but also made collaborations for the latest fall trends.
RESULTS
Blokker: "It was a great success and we are very proud of that!"